by Janet M Kelly
Finding a Treasure Trove of Bargains
When you were a kid, did you ever go on a hunt for buried treasure? Even without a pirate map where X marks the spot, it was fun to think of the possibilities. What would you find? Maybe a chest of gold? Maybe silver and jewels? Well, even if you don’t have a treasure map, you can still find a treasure trove of bargains at Kingsburg’s recently opened Grocery Outlet Bargain Market on Simpson Street (“Old 99”).
How does Grocery Outlet keep prices so low? Based on a unique business model, Kingsburg’s Grocery Outlet always carries stables such as milk, eggs, meat, produce, etc. Other items in the store change according to what bargains are available. Say a large outlet orders thousands of jars of jam from the manufacturer, and then cancels the order, what can the manufacturer do with all the extra product? Bargain Market buys the product at a deeply discounted rate and passes the savings on to customers. Cereal, cookies, spices, wine, pasta, canned goods— the shelves are stacked with discounted merchandise. What a shopper finds one day might not be there the next. So going to Grocery Outlet is an adventure. A local shopper explained, “I always come here first to see what is available. Then I go to another store to fill in if needed… but I usually find all I need at Grocery Outlet.”
Wendy Ogarrio and Nathan Alcon, Grocery Outlet Independent Owner-Operators and Kingsburg Community Partners
Local operators, Low Prices, Lots to Love
Grocery Outlet’s Local Owners Find Kingsburg to be a Treasure
Nathan Alcon and Wendy Ogarrio went on their own kind of treasure hunt to find the right place to open a business. In 2007 Nathan started working in supermarkets in Salinas, and went up through the ranks before joining the Grocery Outlet Team in Seaside where he worked in almost every position in the store. Wendy started at Seaside’s Grocery Outlet, working as a cashier, clerk, department manager, and eventually running their HABA (Health and Beauty Aids) department Wendy and Nathan had the experience and drive to open their own Grocery Outlet… but where?
Among the places Wendy and Nathan checked out was Kingsburg. They loved the quaint little town: The Swedish theme; everyone was friendly and warm; there was a feeling of community. What sold them on Kingsburg? It was the adopted planters on Draper Street. When they saw the planters and read about the citizens they honored, Wendy and Nathan were sold. Kingsburg was the place to be. They set other communities aside. They moved to town and got busy.
X Marks the spot at Grocery Outlet
All you have to do is walk into Grocery Outlet and you know you are in a unique place.
- Clean and well stocked with merchandise at a fraction of retail price
- Friendly, local staff (hiring locally as much as possible)
- Community oriented local Independent Owner-Operators who live in Kingsburg
- A business whose operators are committed to supporting the community (already partnered with KCAPS and are sponsoring The Cultural Center)
- An independent local business with national purchasing power
Grocery Outlet Bargain Market Grand Opening
Are You Ready to Hunt for Treasure?
Next time you are looking for treasure, you won’t need a pirate’s map, just go to 1751 Simpson Street in Kingsburg because It is Always a Treasure Hunt at Grocery Outlet Bargain Market… where filling you cart is an adventure.